

His reactionary politics and talents as a public speaker combine to be a perfect fit for YouTube and the right-wing media, where videos of conservatives “destroying” weak-minded liberals routinely go viral.

The answer is that Jordan Peterson is tailor-made to our political moment. So how did an obscure Canadian psychologist become an international phenomenon? “He is still influential, massively so, reaches a large general public audience of millions, most of all young males. Peterson “introduces people many many other things they just don’t really get elsewhere,” Cowen says. And that hybrid of scholarly air and provocative trolling has netted Peterson a huge following he has 560,000 followers on Twitter and nearly 1 million YouTube subscribers. These seemingly distinct men, the accomplished scholar and the controversy-courting culture warrior, are one and the same, and their work is integrally interlinked. This is not a case of mistaken identity, of two Jordan Petersons yoked to the same name. “ It ranged from the usual ‘cunt, bitch, dumb blonde’ to ‘I’m going to find out where you live and execute you.’”

“There were literally thousands of abusive tweets - it was a semi-organized campaign,” she recalled in an interview. When Cathy Newman, a journalist for the UK’s Channel 4, challenged Peterson’s arguments in a televised interview, she received so many death threats that she had to get help from the police. Jordan Peterson is also a right-wing internet celebrity who has claimed that feminists have “ an unconscious wish for brutal male domination,” referred to developing nations as “ pits of catastrophe” in a speech to a Dutch far-right group, and recently told a Times reporter that he supported “ enforced monogamy.” The New York Times’s David Brooks, echoing George Mason University economist Tyler Cowen, calls him “the most influential public intellectual in the Western world right now.” 1 best-selling nonfiction book on Amazon in the United States. Jordan Peterson is a psychology professor at the University of Toronto, a widely cited scholar of personality, and the author of what’s currently the No.
